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01 / Brand & Identity

H.M.A Household

Everyday utility.
A distinctive identity.

Selected work

A red identity and connected applications for the household brand.

H.M.A Household / original brand identity presentation cover

The scope

  • Brand & Identity
  • Campaigns & Content
  • Print & Packaging
  • Spaces & Experience

The point of view

The H.M.A Household expression brings the family emblem into a distinctive red identity, from the lockup to everyday brand applications.

The expression

The selected work connects the household identity with stationery, packaging, retail and campaign design. Applications are presented as design studies.

Brand & Identity

Campaigns & Content

Print & Packaging

Spaces & Experience

Brand system and application artwork. Store and vehicle images are design visualisations.